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A weekend with Aveda at the Master Jam 2016 in Milan

Aveda Masterjam 2016

I became a huge Italy fan the moment I had my first Italian lesson at school. Part of my enthusiasm about the language, people and the culture was definitely the result of my teacher’s own passion about Italy. While this definitely influenced me, I believe that another major reason why I feel so connected is the fact that the Middle Eastern culture and how I was raised is quite similar to the Italian one; plus of course it has its own unique charm that I simply love. Despite all that, I somehow never managed to visit Italy besides being one week in Venice and only one day in Rome. As a fashion enthusiast, Milan was therefore always on top of my travel list. So when Aveda invited me last weekend to the Master Jam 2016 in Milan, I was more than excited. Beauty stuff, an entertaining show, loads of inspiring people and Italy – could I ask for anything more? 

Okay, let’s take one step back. Aveda is a hair and beauty brand that produces products that are solely made out of natural ingredients, which they mostly sell to beauty and spa salons. The Aveda Master Jam is a „two-day celebration of beauty, wellness, fashion and art“ – yep, this basically means loads of creative people from the industry coming together and presenting the latest trends and techniques in the beauty industry during workshops and on stage.

Together with the two German bloggers Eline and Farina we explored beautiful Milan during the day, got an amazing hair treatment (Read here!), and in the evening went to the Masterjam 2016 show – for those of you who follow me on Snapchat/Instagram (@ranhelwa), I hope you got a nice insight into the event, for those who missed it, here are a couple of photos that hopefully give you a good idea of the show. I simply love how the creative industry is always evolving and improving – those who think that cutting hair is just about taking a pair of scissors is oh so wrong…

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In friendly cooperation with Aveda Germany.

Allgemein Event Outfit

MBFW Australia – Day 5 – Denim on Denim

It’s the last post about MBFW Australia – I promise! Well, to be fair, there were no more than 5 days of Fashionweek anyway. On the last day I wore my second favorite outfit – Denim on Denim with orange tassle heels and a cute neck scarf. Those amazing heels were one of my best buys/bargains here in Sydney. They are from Nine West and I got them for an incredible $40 instead of $160!! I am still deeply in love with them, although they might not be the easiest to combine. The neck scarf was actually a little experiment; I found it the day before in one of the goodie bags and since chokers are super in style right now, I thought I might try the scarf out as a chocker and see how it goes…. and I loved it! The colors fit perfectly with the Denim on Denim, and it has that has that sophisticated „Im on a boat, chilling with my glass of champagne“- look… if you know what I mean. The skirt I am wearing has been one of my favorite skirts for more than 2 and a half years now. It has become one of my essential pieces and does not seem to go out of fashion any time soon.

The last day of MBFWA obviously has to be a special one, which is why Oscar de la Renta was given the closing show. While, to be honest, the collection did not really impress me that much, I was delighted to see one of my favorite models, Victoria Secret model Shanina Sheikh on the runway and even in the fashionweek building just passing by me. However, I did not release the fangirl in me, because otherwise I totally would have taken a selfie with that gorgeous lady.

 

// I’m Wearing:
Denim Shirt – Levi’s (here)
Neck scarf – SWIM
Denim Skirt – ASOS (similar here)
Heels – Nine West (similar here)
Bag – Charles & Keith (similar here)

Double-denim Denim-on-denim bucket_bag
Carl_chanel_shirt


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Event

C&A Showroom Spring/Summer 2016

Letze Woche Donnerstag wurde ich von C&A nach Berlin zum Spring/Summer 2016 Showroom eingeladen und ich muss zugeben, das Timing hätte nicht besser sein können! Ich hatte gerade die letzte Klausur geschrieben und war sowas von ready für meine Rückkehr in die soziale Welt. Also ging es auf nach Berlin – ich hatte diese Stadt so sehr vermisst nachdem ich das letzte mal Sommer 2014 dort war für die Fashionweek. Ich werde Berlin wohl immer mit der Fashionwelt verbinden, und deshalb bin ich immer wieder so aufgeregt dort hin zu gehen. Das Event fand im Café Moskau statt. Vor Ort waren Presseleute, Blogger und Designer aus ganz Europa sowie viele Vertreter von C&A und Clockhouse. Wir wurden in Gruppen eingeteilt und dann durch das Gebäude geführt, um in jedem Raum einen anderen Teil der Kollektion zu entdecken. Diese wurde dann von Designern persönlich vorgestellt, was super interessant war, denn sonst kriegt man ja nie die Gedanken hinter einem Kleidungsstück mit. Ein Großteil der Kollektion war übrigens vom Orient inspiriert. Vor allem mochte ich den Schmuck und die Accessoires. Orientalische Elemente haben sich unter anderem auch in der Deko widergespiegelt und im leckeren Abendessen ;) – Also ganz mein Ding! Es war auf jeden Fall ein tolles Event mit viel Liebe zum Detail, und für mich zusätzlich eine super Abwechslung zum stressigen Unialltag.

Die Kollektion wird es vorraussichtlich ab März 2016 in den Läden geben!

 

EN: Last week thursday I was invited by C&A to their Spring/Summer 2016 Showroom in Berlin and I must admit, the timing could not have been any better! I just finished my last exam and was definitely ready for my return to social life. So, I was really exited to to travel over to Berlin – I missed this city so much since I have visited it back in summer 2014 for FashionWeek. I will probably always connect Berlin to the Fashion World, and that’s why I love it so much there I guess. The event took place at Café Moskau. International press, bloggers and designers were invited and also many representatives of C&A and Clockhouse were there. We were divided in different groups in which we were guided through several rooms where parts of the new collection were personally presented to us by the designers. I really liked this concept as you often do not know much about the thoughts of the designers and the intention behind creating a certain piece of clothing. A large part of the collection was inspired by the orient, which was also reflected in the lovely decoration and the amazing dinner ;) – absolutely my thing! I mostly liked the accessories and jewelry, so Im really looking forward to it. All together, it was a lovely event where a lot of people put great effort into the little details, plus it was a perfect break from uni-life.

The collection will be available from march 2016 in all C&A and Clockhouse stores.

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Event

Fancy Dresses and Arab Weddings

Eine Sache von der wir Frauen stets träumen sind wunderschöne, lange Ballkleider. Das Highlight meines Abiballs war es solch ein Kleid zu tragen, aber oft bleibt es dann auch nur dabei. Das Problem ist nämlich den richtigen Anlass dafür zu finden, denn leider steht die Oscar-Verleihung oder der Wiener Opernball nicht in unserem Eventkalender. Eine wahrscheinlichere Gelegenheit wären Hochzeiten! Aber – ja da gibt es leider wieder dieses aber – in Deutschland mag man es dezent und schlicht. Es sieht also ziemlich schlecht aus für unsere Glitzer-Tüll-Spitze Traumkleider à la Elie Saab… aber hey, ich habe da vielleicht die Lösung. Sucht euch arabische, persische oder indische Freunde die bald heiraten! Haha – ja diese Kulturkreise mögen es nämlich kitschig! The shinier the better!

Vor ein und halb Jahren habe ich euch von meiner ersten Arabischen Hochzeit berichtet (hier und hier nachlesen!) und vor ein paar Wochen hat meine Cousine aus Cairo geheiratet, also war es wieder Zeit für ein fancy Kleid! Yay! Aber nicht nur die Kleider waren wundervoll, sondern einfach die ganze Veranstaltung. Ich liebe diesen Mix aus westlicher und arabischer Kultur und natürlich bin ich überglücklich, dass zwei so tolle Menschen zusammengefunden haben. Deshalb möchte ich euch heute einen kleinen Einblick geben, in eine echte Märchenhochzeit – ein Produkt aus Hollywood Romantik und Orient.

-EN-

One thing we girls always dream about is wearing beautiful, long gowns. Actually, the highlight of my high school prom was wearing such a dress, and unfortunately you might not get such an opportunity again. The problem is finding the right occasion to wear such a fancy dress, as we most probably will not be invited to the Oscars or the Opera Ball in Vienna. Too bad! However, there are other events that could be perfect for dressing up: weddings! Buuut – yes there is another obstacle – in German weddings the dress code is rather basic and conservative I would say. So dammit, when can we finally wear our glitter and lace dresses à la Elie Saab?  Well people, you just need to make friends with arabic, persian or indian people who are about to get married! They love it tacky, shiny, colorful and its basically impossible to overdress! 

One and a half years ago I posted about the first Arab wedding I went to, which was the one of my cousin ( read it here and here!) and a few weeks ago my other cousin got married and so it was time for a new dress! Yay! Sure, the dresses were not the only wonderful thing; the whole wedding was simply breathtaking. I love this mixture of western and arabic culture and I am super happy that these two beautiful people found each other. Therefore I want to give you a little insight into a real princess wedding – the product of hollywood romanticism and orient.

My dress – Four Flavor via Aboutyou (here)

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Photo Credits to my dear brother ;)

Event

Fashionclash Festival 2015 – Here we go again!

2013, als ich noch in Aachen gewohnt habe, wurde ich als Bloggerin rüber ins süße Maastricht eingeladen für das Fashionclash Festival und ich weiß noch ganz genau wie begeistert ich war. Natürlich hatte ich auch tolle Begleitung, mit Claudia und Nico. Den Post dazu gibt’s hier. Im selben Jahr, bin ich dann nach Maastricht für mein Studium gezogen (wegen der guten Uni und nicht wegen Fashionclash natürlich haha) – Aber es war trotzdem toll in einer Stadt zu wohnen, die ihr eigenes Modefestival hat. 2014 war ich neugierig zu sehen, wie es bei einer Modenschau so Backstage aussieht und ich wollte wissen was man sich fühlt wenn man über den Catwalk schreitet, hunderte Leute einen anglotzen und etliche Kameras einen von allen Seiten knipsen. Allein nach dieser Beschreibung hört sich das ja eigentlich nicht so angenehm an, aber seit einiger Zeit versuche ich mich nicht immer nur in meiner Comfortzone zu verstecken. Ich bin also zum Casting, wurde lustigerweise genommen und hatte eine wundervolle und aufregende Zeit. Hier könnt ihr meinen Beitrag vom letzten Jahr lesen. Dieses Jahr hatte ich mich eigentlich dagegen entschieden, weil ich nicht wusste ob ich es zeitlich schaffe wegen meinem Umzug usw. und habe mich nicht erneut beworben. Dann habe ich jedoch zufällig auf einem Event in Maastricht einen der Organisatoren getroffen der mich dann gefragt hat wieso ich mich dieses Jahr nicht beworben hatte und ob ich nicht Lust hätte… also why not, dachte ich mir und bin letztendlich wieder super happy darüber. Es war wieder eine richtig coole Erfahrung und es war wieder so toll mit so vielen inspirierenden Menschen zu arbeiten. Außerdem liebe ich es geschminkt und gestylt zu werden… aber wer tut das nicht. Also, heute zeige ich euch meine meine Lieblingsoutfits die ich tragen durfte. Für alle anderen Looks, Video und mehr Material geht doch mal auf Fashionclash.nl! :)

-EN-

In 2013, when I was still living in Aachen, I was invited over as a Blogger to a cute litte town called Maastricht to see the Fashionclash Festival, and I still remember how much I enjoyed it. Of course, I had the best company with Claudia and Nico, too. Later the same year, I moved to Maastricht for my studies (no, not because of the festival, haha) – Sure it was amazing to live in a city with its own fashion festival, though. 2014, I was curious to know how everything works backstage at a fashionshow and how it must feel walking down the catwalk with all these eyes starring at you and cameras capturing pictures from every single angle. Well, this description doesnt seem as if it is about something nice, but lately I promised myself to go out of my comfort zone more often and simply go for it, whatever it may be. I went to the casting, they somehow selected me, and I passed such an amazing time and had a wonderful experience. If you like, you can read last year’s post here. This year, I actually decided against doing it again, also cause I wasnt sure if I could manage it timewise with my move to Cologne and so on. But then, on an Event in Maastricht I met one of the organizers by chance and he asked me if I dont want to do it again this year… mhh why not, I thought and there was I again, backstage at Fashionclash. Again, it was such an amazing experience working with all these talented people and making new friendships. And lets be honest, getting make-up and hair professionally done is simply super cool. So today I just want to show you the favorite outfits I was wearing – but you should definitely check out all other designers, looks and videos of the festival on Fashionclash.nl!

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